Why Selling Tickets On Seatwave Was The Most Expensive Mistake I Ever Made

I really like French music. MC Solaar. Charlotte Gainsbourg. Carla Bruni. I can’t get enough of it. Sadly, it’s quite rare for a French language musician to tour the UK. However, when Belgian-Rwandan rapper Stromae announced tour dates in London, I was overjoyed. He was playing at Koko — a reasonably small music venue in Camden, and tickets were sure to get snapped up in short order. This is largely due to the huge amount of French language speakers in London (400,000 French people live in London. More French people live in London than Bordeaux or Strasbourg), as well as...

Read the full article: Why Selling Tickets On Seatwave Was The Most Expensive Mistake I Ever Made