Even though we communicate through many means — text, social media, voice calls — email is still the most effect way for brands to communicate with their consumers. And that’s why it’s so important, as a company, for your consumers to actually read your emails. There are a few key strategies to achieving better open and click-through rates, and that’s what this cheat sheet by Merkato is all about.
Read the full article: Best Email Marketing Strategies Cheat Sheet
via MakeUseOf http://www.makeuseof.com/tag/best-email-marketing-strategies-cheat-sheet/
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