vendredi 8 août 2014

A Hotel Charged $500 For Bad Reviews — What To Learn From Their Mistake

unionguesthouse-bad-review

Attempted censorship is the fastest path to bad publicity – a lesson Union Street Guest House wishes they learned earlier. That business’ longstanding policy to charge wedding parties for negative online reviews backfired this week – epically – when the Internet collectively decided they didn’t like the Hudson, New York hotel’s attitude. Nearly 1,000 one-star reviews on Yelp later, the company put out a statement saying the policy was meant to be a joke. If that’s true it hardly matters – the Internet’s made up its mind, leaving this business with a blight in its search results. Charging customers for...


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